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BISSELL Pet Foundation Cleaning out Shelters with Grand Rapids FREE ADOPTION day! |

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BISSELL Pet Foundation Cleaning out Shelters with Grand Rapids FREE ADOPTION day!
 BISSELL Pet Foundation Cleaning out Shelters with Grand Rapids FREE ADOPTION day!

BISSELL Pet Foundation Cleaning out Shelters with Grand Rapids FREE ADOPTION day!

“Adoption Day Grand Rapids” FREE adoption event will be held April 25, 2015

          

GRAND RAPIDS – Spring is often the busiest time for shelters, but also the slowest season for pet adoptions.  BISSELL Pet Foundation and BISSELL Homecare, Inc. are teaming up to flip this figure on its head by turning April 25th into the biggest pet adoption day in Grand Rapids history! 

 

On Saturday, April 25th, BISSELL Pet Foundation will be sponsoring 100% of all adoption fees at both the Kent County Animal Shelter and Humane Society of West Michigan*. In addition, BISSELL Homecare, Inc. will give every new pet family a free cleaning product.  Surprisingly, 38 percent of Americans would add a pet to their home if cleaning up after them were easier—a statistic BISSELL is working to change by reducing the stress of pet cleanup as a barrier to adoption.

*Adopters will be required to purchase a dog license which costs $12.

 

“We work to fund programs that will make the biggest difference for the millions of homeless pets available for adoption” explains Cathy Bissell, Founder of BISSELL Pet Foundation. “Research has shown that free adoptions greatly reduce euthanasia rates by raising awareness for pets available in shelters.”

 

Independent animal welfare groups often clash with government-organized animal control, breeding animosity and hindering collaboration. But, in Grand Rapids, our two largest shelters, the Kent County Animal Shelter and the Humane Society of West Michigan, frequently work together to create a positive partnership to ensure the best future for the animals in their care. Thanks to funding from BISSELL Pet Foundation, they are excited to team up for this free adoption event.   

 

“They are all our animals” said Trudy Ender, Executive Director of the Humane Society of West Michigan.  “By working harmoniously with our county shelter, we can make a significant difference for pets in the community.”

 

Research overwhelmingly shows that no cost adoptions have positive outcomes for pets; the faster animals are adopted the better adjusted they are in a home.  Similar events held in New York, California, and Wisconsin found huge success.  BISSELL Pet Foundation is excited to bring the first dual free adoption event to the Grand Rapids area.

 

“Adoptions increased by 80% thanks to BISSELL Pet Foundation-sponsored adoptions last November and December,” said Carly Luttmann, Kent County Animal Shelter Supervisor. “We can’t wait to see how big of an impact these adoptions will have during our slowest season of the year.”

 

In place of adoption costs, families are asked to bring in donations of canned pet food or new blankets. The Kent County Animal Shelter will be open 8am-3pm and the Humane Society of West Michigan will be open 11am-4pm.  Included with each pet adoption are spay/neuter, microchips, and vaccinations.  Adopters will be required to purchase a dog license which costs $12.

 

About the BISSELL Pet Foundation

BISSELL Pet Foundation is a charitable 501(c)(3) non-profit organization with a mission to help reduce the number of animals in shelters and to support organizations dedicated to the humane care and treated of animals through pet adoption, spay/neuter programs, microchipping and foster care. Founded in 2011 by Cathy Bissell, the BISSELL Pet Foundation is an extension of her long-standing love for animals and commitment to their welfare. The foundation is supported by BISSELL Homecare, Inc., a 138-year-old Grand Rapids-based floor care appliance brand in its fourth generation of family leadership.

 

About BISSELL Homecare, Inc.

For 138 years and counting, Michigan-based BISSELL Homecare, Inc. has developed innovative floor care solutions that make cleaning easier.  As the top-selling brand in floor care appliances*, BISSELL understands that fuller lives often mean more messes, and that convenient cleaning tools help us embrace life’s messier moments.  Now in its fourth generation of family leadership, the company supplies households across the globe with vacuums, sweepers, deep-cleaning machines, hard floor cleaners and cleaning formulas.  For more on the BISSELL complete line of floor care products, visit www.bissell.com.

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*NPD Unit Sales Data